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The Balanced Scorecard

Section Meeting: May 14th, 2013

Our presentation will provide an informative introduction to the principles of using the Balanced Scorecard as a Strategic Management System. This concept was first introduced in the 1992 Harvard Business Review article authored by, Robert S. Kaplan and David P. Norton. They revolutionized conventional thinking about performance metrics by introducing the concept of the balanced scorecard. Continue reading The Balanced Scorecard